What is Google analytics and how can it help my business?

What is google analytics and how can it help my business?

So you have secured your domain name and your website is now live. Fantastic – you have now embarked on a fascinating journey. Indeed, getting your business noticed online is absolutely fundamental to most businesses today. According to an article in The Guardian this could mean “ A basic professional looking website with easy to find, relevant information about your business. At a more advanced level, that could be a fully blown booking tool that lets customers schedule their own appointment” Continue reading

What makes a great online shop?

What makes a great online shop?

When you start an online business, it requires a lot of thought. It’s not as simple as building the website – the ‘if you build it they will come’ approach doesn’t work very well. You need a plan. One thing many people dream of is an online shop where they can sell their products. But what makes a really great online shop? Continue reading

Google+ – A Great Intranet Solution for Small Businesses

Google+ as intranet

One of the great things about using Google Apps for Work is that it gives you the tools to use their social media platform, Google+, as an intranet.

We recently made the jump to using Google+ as our intranet in a company of 70 employees.
Continue reading

You can now schedule your Pinterest Pins through Hootsuite!

Pinterest and Hootsuite

Fantastic news social media marketers! You can schedule your Pinterest pins through Hootsuite using the app Tailwind.

Hootsuite is a must have social media dashboard for any person who is managing multiple social media accounts. It allows you to manage all your social media accounts from one place. Hootsuite supports management of Facebook, Twitter, LinkedIn, Instagram & Google+ and now through the app Tailwind you can also schedule your Pinterest pins. Happy days! Continue reading

15 Things you Should Know Before using Periscope


So you may or may not have heard that Periscope is Twitter’s live streaming app. This means that you can stream live from your phone’s video camera. This live video will then be broadcasted on the Periscope app as well as Twitter. Continue reading

How to create your own blog on LinkedIn with LinkedIn Pulse

blogging with linkedin pulse

Did you know that you can now publish your own blog posts on LinkedIn? This is a great way to showcase yourself as an authoritative within your industry whether you are a business owner or an employee/ professional individual. Publishing articles on LinkedIn is also a great way to keep in the forefront of your connections’ minds as, every time you publish a post your connections will be notified that you have published something new. Continue reading

The Myths and Facts of the Facebook ‘Dislike Button’


You might remember the earlier days of Facebook back in 2009 when the ‘Like’ button was introduced. This was essentially a way of making users able to endorse a post or piece of content that they thought was good. There are many equivalents across social media – for example on Twitter there is a ‘Favourite’ function and LinkedIn has a similar ‘Like’ button.

Continue reading

Presentation Skills – How to deliver that killer pitch

Presentation Skills - How to deliver that killer pitch

There are so many ways in which business is basically one big presentation. Whether you’re trying to sell a product to a customer, or perhaps make that big pitch to a funding and investment programme – you’re constantly being rated. Continue reading

Facebook for Business: Don’t forget your Facebook Page Milestones


As Facebook continue to roll out feature after feature for Page Admins (‘saved replies’ and ‘response times’ to name just a few recent additions), it’s easy to forget some of the old reliables – Milestones for example. With this in mind, here’s a quick reminder of why we love Milestones and how to add them to your business’s Facebook Page. Continue reading

What is SEO and how can it help your business?

What is SEO and how can it help your business?

In today’s digital age, it is quite simply not enough to have an online presence. The famous quote from the film Field Of Dreams “if you build it they will come” does not apply to creating an effective digital presence. Continue reading